

THE TRANSFORMATION: HAIR AND MAKE-UP BY:
Reyes Haircutters has opened a full-service salon with the vision to provide affordable high-quality products and services to Filipino families. Reyes Haircutters is another first in the country as it is the only salon to offer complete services—from haircuts to foot spa using high-quality products form globally renowned brands and offers competitive pricing for its services. Reyes Haircutters has a very attractive pricing scheme. A haircut with shampoo and blow dry can go as low as P49.99 and hot oil treatment, P99. While it has its own line of products such as astringent, soap, bleaching creams, shampoo and conditioner. The salon also uses those found in first-class salons such as L’Oreal Professionel at 30 percent lower than most salons.Reyes Haircutters believes that the industry should be professionalized. The salon chain is working with the Technical Education and Skills Development Authority for the certification of hairdressers and has its own Tesda-accredited training center for its personnel.

